11 mobile design trends in 2017

The mobile app market is constantly growing and changing, design trends change every year and this article will be about UX Design Tips for the current mobile design trends.

1.STORYTELLING

For many companies, the mobile app is the link between their online and offline presence and it needs to tell a good story to the user as the main character. People love stories, people like to identify themselves in a story, it makes them to better understand the idea of ​​the product or service and see all the benefits. As such the mobile app is typically separated from the web to focus on core features and provides additional value by having additional functionality that allows people to easily manage their needs on the go.

It is especially important to have a story here so that people will be interested in your app as we are now quite suitable with the apps that we install and maintain. Many brands design mobile apps that allow users to browse apps that are actually part of the story, for example jewelery and wedding brands do really well, their mobile apps are full of emotions and love stories.

2. Material Design

Material design is one step ahead of flat design, it uses techniques like gradients, shadows, 3D effects etc. As a result, this slightly different approach to mobile design gets people excited as it improves UX on mobile devices, making it more so. Clear where the element is clickable and at the same time makes the design more interesting and unique. Material design brings more meaningful speed and interaction to flat design: cleaner design, simpler color schemes and iconography, and emphasis on functionality.

3. mounting sequence

We have an instinct to take notice of movement, so incorporating movement into a mobile design may be the right way to highlight a particular product or service. This has a secondary, more useful purpose: making it easier for users to move products around the screen before they buy them from all sides, as if they were in an actual, offline store.

4. Payment of card

Another way to make UX more dynamic and meaningful is to use a card layout. One of the most popular mobile app design trends that began in 2014 continued to expand in 2015, rocks in 2016 and is long-lived. The mentioned boxes, grouping information into packages and making these boxes a one-tap entry point for more detailed information, are attractive, convenient and efficient from a user point of view. Small pieces of information in the “card” are easily sorted and adapted to the user’s preferences. They are visual and clean.

5. soft color contrast

The typical typography contrast is the black font on a white background – there are also various color-contrast calculators on the web, such as the contrast ratio to help you find good contrast for readability. In 2016, the contrast will get less loud and more subtle, which is actually easier on the user’s eyes and facilitates a better reading experience. Some of the largest companies in the world are already moving into this subordinate form of color contrast.

6. Life in color

Today, we are spending more time sticking to our smartphones than ever before. Perhaps as a response to this change in user preference, color palettes have become softer and more muted, which relaxes the eyes of users. Pantone’s dual pick for the color of the year – “Rose Quartz” and “Shanti” both illustrate the trend toward soft color tones as well as the rise of subtle gradients and mixed color. The app theme background has been defocusing, so that diffused patterns and schemes can be used to really brighten up the leading content.

7. SIMP is BEAUTIFUL

Today, the trend continues, in 2016 minimalism is the heart of any design. Empty screen space is now a design element in itself. Designers highlight and maximize free space, allowing users to focus on other elements, with an eye toward clarity and simplicity throughout the mobile experience. Everyone hates filling out a lot of forms, especially on their mobile devices.

This is quite annoying as the screen is small. As a result, the registration process is becoming more and more streamlined, as opposed to the separation of first names and surnames. Nowadays it is necessary to have an option to allow people to login with their social media, it is easy and there is no barrier to logging in people as most of us from giving our email to brands to get spam on the same day Are afraid .

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